Outbreaks and Breakthroughs
New Communications Challenges in Pharma, Biotech, & Medical Device Manufacturing
Executive Roundtable for Communications Leaders
Moderated by Ethan McCarty
October 27, 2020 @ 12-1:30pm ET / 11-12:30pm CT / 9-10:30am PT
The need for speedy innovation in the pharmaceutical and biotech industries has reached a fever pitch this year, while companies the world over are beset by pandemic-induced impediments. The pressure is on to develop and deliver drugs, devices, and vaccines (for afflictions new and old) at a breakneck pace — while keeping overburdened workers safe and productive. Communication is critical, and the stakes have never been higher.RESERVE YOUR SEAT →
About this session
Poppulo invites you to join a small roundtable of hand-selected communications leaders in the pharmaceutical, biotech, and medical device manufacturing industries. Led by Ethan McCarty, CEO of Integral Communications Group and lecturer at Columbia, this 90-minute, closed-door session will offer you and other executives in your industry the opportunity to share strategies, voice challenges, and network with one another.
We cordially invite you to take part in this private executive roundtable, where you’ll unpack the new challenges of 2020 while addressing the perennial issues of communicating in a highly regulated industry:
- How to keep employees safe amidst changing local conditions and protocol
- How to strike the right tone for executive communications and foster cohesion across geographies and functions
- How to deliver the message without distracting from the mission – reaching on-the-go workers in the lab or on the floor
- How to solidify the successes of 2020 and frame your objectives for 2021
To facilitate networking beyond this roundtable, those who attend will have the option to join an email list with other participants (opt-in only; Poppulo will not share information without your express consent).
Meet the Speaker
Ethan McCartyFounder & CEO, Integral Communications Group
Ethan is the founder and CEO of Integral Communications Group, an employee activation agency serving leaders of Communications, HR, Marketing and Technology at organizations global and local alike. Formerly the global head of Employee and Innovation Communications for Bloomberg LP and Global Director of Social Strategy for IBM, Ethan has more than 20 years of experience leading digital communications, engagement and marketing initiatives at scale. Ethan has led large globally and culturally diverse remote teams by innovating and humanizing the practice and advising senior leaders from the CEO down among his clients on how to do the same. He is a lecturer at Columbia University on Employee Activation and Digital Media & Analytics.
Employee communications leaders have found our previous sessions incredibly valuable
"I enjoyed the session last week, it was very interesting to hear about the challenges and priorities of other internal comms leaders! Thanks for facilitating the session, I hope there's an opportunity to connect soon again."
— JD, Director of Communications, Machinery Organization
“Excellent session. I found the ideas generated and solutions shared to be very valuable!”
— EW, Global Head of IC, Global Logistics Provider
"I really enjoyed today’s session and the exchange in that small group. Looking forward to more discussions like the one we had."
— CT, Head of Employee Communications, Electromedical Organization
Invitation only. Reserve your seat
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