One of the things that strikes you about Internal Communications is just how universal the challenges are! At the recent Poppulo annual customer summit, which this year was held in Chicago, it was really interesting to see so many ‘concern clusters’ emerge, and even better to see how some of our customers are really usingRead more →

Do non-wired employees really matter? Back in the 1970s our working population looked very different to today.  It consisted of 70% manual workers and only 30% professional. In terms of employment, it was a time when there was stability, loyalty and a job for life.  Back then there wasn’t even a whisper of ‘Employee engagement’.Read more →

‘Tactics without strategy, is the noise before the defeat’, Sun Tzu. For decades, marketing and sales teams have recognized the power of data to drive sales and customer engagement. In the world of communications, PR campaigns are increasingly strategic and developed based on audience insights. Yet, when it comes to internal communications and employee engagement,Read more →

Is Content King?

Is Content King?

In the last couple of weeks, I led two sessions on “change leadership” for two different clients as part of day-long workshops with leadership teams facing very significant change. They were well received but I left one feeling like I had missed a Kairos moment and the other thinking we didn’t address enough of theRead more →

Creating-a-Corporate-Newsroom

Our webinar with Abigail Levene and James Curtis of Stampa Communications on the Rise of the Corporate Newsroom was a huge success. Abigail and James know what they’re talking about, having introduced newsroom strategies and techniques to many successful organizations. We’ve distilled the main takeaways from the webinar in a handy tip sheet which isRead more →

It’s time Internal Communicators thought like journalists - the corporate newsroom is on the rise

Listening to the recent Poppulo webinar on the Rise of the Corporate Newsroom, organized by my colleague Emma Hanley, was a fascinating experience for someone who left a long career in journalism four months ago for a new role in the Internal Communications industry. Emma had organized James Curtis and Abigail Levene, directors of corporate communicationsRead more →

How-to-measure-return-on-investment-ROI-in-Internal-Communications

First, that wonderful and inarguable fact that everybody involved in Internal Communications knows as well as they know their boss’s name (or should do, anyway):  companies with highly effective IC strategies are likely to outperform their industry peers by a factor of 3.5. That, by any measurement, is a rather amazing return on investment forRead more →