WHITEPAPERS
Forget the endless debate about the communication challenges around hybrid work and the return to the office—what about the 2.5 billion people who don’t work at desks?
Many are on manufacturing floors and are already hard to connect with through traditional company comms. When they’re on the production floor, most employees don’t have access to a smartphone or computer—or even a company email address.
So, it’s hard for them to get the information they need to feel connected and be productive. The communication problem hinders operational efficiencies and innovation as well as making it difficult to engage employees. Then, there are the knock-on effects such as attracting and retaining talent, and the practical issue of safety and compliance requirements.
The templates in this guide will help you develop an effective and actionable comms strategy based on the priorities of your business.
Use them to identify your communications pain points, determine how those challenges align with your top priorities, and rank your priorities to form an action plan.
Christine Kendall
Content Marketing Manager, Poppulo
The way we communicate is changing, and it’s changing rapidly. In this webinar, leaders from Poppulo’s Product and Engineering team unpack the growing role of artificial intelligence in digital signage. From reducing manual content creation and scheduling to enabling proactive maintenance and troubleshooting, AI is making signage smarter, more responsive, and more effective. Learn how Poppulo’s agentic AI platform empowers your digital signage network to adapt, learn, and act in service of your goals with minimum TCO. How AI is reshaping digital signage strategies across industries Why agentic AI is a game-changer for content creation, management, scheduling, analyzing, and more Real-world use cases of AI-enhanced digital signage How to get started with AI in Poppulo
As digital signage becomes a cornerstone of campus communication, higher education institutions are facing a critical question: how do you create a signage strategy that’s both scalable and sustainable? Join us for an expert-led session designed specifically for higher ed professionals looking to elevate their digital signage approach. Drew Magee and Steve “Chewie” Stavar, Poppulo’s Senior Customer Success Engineers with experience in the higher education space, will share real-world examples, strategic frameworks, and practical tips to help you build a signage strategy that works for your entire campus. Whether you're just starting to explore digital signage or already have a system in place, this webinar will offer actionable insights to help you get the most value from your investment. You’ll learn: Why centralizing signage management is key to long-term success—and how to do it without sacrificing departmental autonomy Best practices for empowering contributors across departments while maintaining brand consistency and system integrity How to align your signage strategy with broader campus communication goals Tips for optimizing existing systems to drive engagement, reduce overhead, and improve content relevance
Few things shape the employee experience more than how leaders communicate. When done well, it can be a game-changer for or one of the most critical pillars of today’s workplace employee wellbeing. But who’s getting it right, and what are they doing that truly makes a difference? Join Jo Coxhill and a panel of internal comms and HR leaders —including Suzilei Junta Matozinho, Global HR at Iveco Group; Poppulo's Chief People Officer Eoin Byrne, Julie O'Grady of Save The Children International, and Kylee Kendall of Beacon Health Systems —for a real-world look at how leadership communication is evolving and creating cultures where people feel they truly belong. Discussion topics: What “doing wellbeing well” really looks like with actionable insights you can apply in your own organisation. How leadership comms is evolving to better support mental health, connection, and purpose—creating a work environment that thrives. Effective partnerships between internal comms, HR and IT to guide leaders toward more human, impactful communication. Messaging and methods that are building cultures of trust, inclusion, and care in organisations today. Plus, you’ll have the opportunity to dive deeper into your questions during the audience Q&A. Whether you’re looking to refine your leadership comms strategy or build a culture of care, this panel will provide you with the tools and insights you need to help your leaders show up with empathy, build trust, and create workplaces where employees feel they belong. Register below.