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Organizations must adapt to challenges and change like never before. Those who can do this quickly, by getting their people on board, will have a competitive advantage. But the other side of that, of course, is that those incapable of adapting and changing quickly will inevitably get left behind.
Most change programs fail, mainly because of poor or inadequate communication.
The key to planning and implementing complex, organizational, technical, and cultural change is to have—and to communicate clearly and repeatedly—a compelling Change Story.
This guide explores:
If you can’t give people a compelling reason why change is needed, and communicate that story clearly and convincingly, with relevance for your people, the risk of failure is high before you ever even get off the starting blocks.
This guide arms you with the information and direction to get you there.
Tim Vaughan
Editorial Director, Poppulo
It’s no secret that all employees, regardless of industry or role, rely on timely and accurate information to carry out their jobs and remain aligned with the company’s objectives. However, the task of managing internal communication is no longer confined to a single department or function.
Join us for an enlightening webinar as we delve into the practices of the best communications teams and the influence of behavior on effective communication. We will explore the barriers that communicators commonly face, best practices to overcome them, and how a better understanding of behavior science can be a catalyst for best-in-class communications. Our expert panel, including Lindsay Kohler, Lead Behavioural Scientist at scarlettabbott and Joss Mathieson, Chief Encouragement Officer at Change Oasis, will guide you through a thought-provoking discussion that will shed light on the beliefs, concerns, and practices that often hold communicators back from maximizing their impact, including lack of clarity, limited resources, reduced influence, and the fear of making mistakes. And, drawing from insights gained from our maturity model, our experts will outline key elements that can revolutionize your communication practices. Be prepared to expand your thinking and explore new approaches that will invigorate your approach to communication. Key Takeaways:
Great communicators don’t necessarily make great leaders, but brilliant leaders are always superb communicators. That business leaders today must prioritize communication as a critical skillset is beyond debate. We know it from our own worklife experiences and from having witnessed the critical role CEO communication played during the pandemic, in addition to numerous research papers.
