7 Steps to creating IC Videos

7 Steps to creating IC Videos

About this Guide

It's an understatement to say that video is a powerful tool for reaching and engaging today's diverse workforce. If you have not yet produced videos - or want to build on what you’ve been producing, you’ll want to download this guide. Global video expert, Rocky Walls of 12 Stars Media makes it easy to become a Video Pro – just follow his 7 steps.

Key takeaways:

  • Why videos are such powerful employee engagers
  • How to create great videos on small budgets
  • Three sources for video content ideas
  • How to cut production time
  • How to promote your internal videos
  • Using insight and measurement to improve your reach


Rocky Walls

Rocky Walls

Co-founder & CEO


Tim Vaughan

Tim Vaughan

Head of Content at Poppulo

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