Inspired Gear
Poppulo
7 Steps to creating IC Videos
GUIDES

7 Steps to creating IC Videos

About this Guide

It's an understatement to say that video is a powerful tool for reaching and engaging today's diverse workforce. If you have not yet produced videos - or want to build on what you’ve been producing, you’ll want to download this guide. Global video expert, Rocky Walls of 12 Stars Media makes it easy to become a Video Pro – just follow his 7 steps.

Key takeaways:

  • Why videos are such powerful employee engagers
  • How to create great videos on small budgets
  • Three sources for video content ideas
  • How to cut production time
  • How to promote your internal videos
  • Using insight and measurement to improve your reach

Author

Rocky Walls

Rocky Walls

Co-founder & CEO

Contributor

Tim Vaughan

Tim Vaughan

Editorial Director, Poppulo

Related content

From Data to Value: Showcasing Internal Comms through Analytics

From Data to Value: Showcasing Internal Comms through Analytics

In today’s competitive business landscape, it’s increasingly important to showcase the impact and value of internal communication efforts. IC teams that use data-driven strategies can ensure their communications contribute to business success—and, most importantly, that they have the proof to back it up.

Employee Comms
Return to Office Done Right: Tips, Strategies, and Cautionary Tales

Return to Office Done Right: Tips, Strategies, and Cautionary Tales

The debate over the return to the office remains divided, with opinions on whether to return—or in what capacity to return—split across the board. Regardless of whether the return is mandatory or voluntary, it will be doomed if the office experience is subpar. If the in-person environment fails to meet employees’ needs and expectations, it will inevitably lead to low morale and poor engagement, making it difficult to retain and attract top talent.

Employee Comms