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Aligning Employee Value Proposition (EVP) and Emotional Culture for Effective Change Management

EXECUTIVE BRIEF

Aligning Employee Value Proposition (EVP) and Emotional Culture for Effective Change Management

About this Executive Brief

Organizations today face constant change, from everyday adjustments to large-scale transformation projects. Amidst this change, the alignment between an organization’s Employee Value Proposition (EVP) and the actual lived experiences of its employees becomes crucial. Misalignment can lead to disengagement, decreased productivity, and high turnover rates, ultimately hindering company growth and innovation.

In this rapidly evolving landscape, understanding and connecting with employees’ emotions is crucial for fostering a supportive culture, driving readiness for change, and creating an engaging employee experience.

This executive brief summarizes key insights and strategies for successfully navigating change, which were discussed in the second webinar of a three-part series dedicated to exploring the intersection of Internal Communications (IC) and change management.

Author

 Christine Kendall

Christine Kendall

Content Marketing Manager, Poppulo

Contributors

Joss Mathieson

Joss Mathieson

Founder and Chief Encouragement Officer

Leona O'Sullivan

Leona O'Sullivan

Employer Brand Manager

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