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See the AgendaEXECUTIVE BRIEF
Digital signage has revolutionized communication within universities and colleges, enhancing the experience for students, faculty, and visitors. Over the last 20 years, digital signage has evolved from simple display screens to sophisticated networks that integrate with various campus systems, providing dynamic and interactive content catered to the right audiences for any campus location. The ability to deliver real-time information, promote events, and ensure safety through emergency alerts has made digital signage an indispensable tool in higher education.
As part of Poppulo’s Forward ‘24 virtual webinar series, we brought together industry leaders from Penn State University, the University of Nebraska, and West Virginia University to share their insights on the latest trends and best practices in digital signage for higher education. The discussion highlighted how colleges and universities have adopted innovative solutions to connect with their campus communities more effectively.
From interactive wayfinding kiosks and emergency alerts to dynamic menuboards and student communications, digital signage is being used in diverse ways to improve campus operations and enhance the overall experience for students and staff. You can watch the full session, Redefining Campus Comms: A Panel Discussion on Digital Signage Trends, on-demand here.
This executive brief summarizes the key takeaways from the webinar, providing a comprehensive overview of the most impactful trends in digital signage for higher education. We’ll share real-world examples of how top universities are leveraging this technology, strategies for setting up and managing a signage network, and the benefits of using dynamic content to engage and inform the campus community.
Christine Kendall
Content Marketing Manager, Poppulo
Nate Morris
Digital Signage Administrator at The University of Nebraska
Steve "Chewie" Stavar
Senior Customer Success Engineer
Curtis Thompson
Systems Design Specialist at Penn State University
Jeff Sechler
Graphic Design Specialist at Penn State University
Email remains the heartbeat of internal communication. But too often, employee inboxes are overloaded with messages that miss the mark: ignored, skimmed, or quickly forgotten. This 45 minute masterclass will show you how to turn employee emails and newsletters into communications people actually want to open, read, and respond to. Andrew Hubbard will share strategies shaped by his communications work at Poppulo and learnings from partnerships with many of the world’s most successful companies — as well as his senior comms experience at Rolls-Royce, Santander, and National Grid. What You’ll Learn How to make the most of email in your channel strategy Optimizing email structure: positioning, length, and mix of articles Personalization and dynamic targeting strategies that make every message count Governance, workflow automation and the impact of language translation How to craft subject lines employees actually open Metrics that matter (beyond opens): CTR, CTA completion, and outcomes that prove value What You’ll Take Away A framework you can apply immediately to your own employee emails Inspiration from what “good” looks like in top organizations Practical, tactical wins you can implement tomorrow The confidence to elevate your newsletters from send to strategic asset
The way we communicate is changing, and it’s changing rapidly. In this webinar, leaders from Poppulo’s Product and Engineering team unpack the growing role of artificial intelligence in digital signage. From reducing manual content creation and scheduling to enabling proactive maintenance and troubleshooting, AI is making signage smarter, more responsive, and more effective. Learn how Poppulo’s agentic AI platform empowers your digital signage network to adapt, learn, and act in service of your goals with minimum TCO. How AI is reshaping digital signage strategies across industries Why agentic AI is a game-changer for content creation, management, scheduling, analyzing, and more Real-world use cases of AI-enhanced digital signage How to get started with AI in Poppulo
Your guests expect seamless experiences, from the moment they walk through your casino’s doors until the time they cash out their chips. And behind the scenes, staff need timely updates, operational insights, and clear directives to keep the property running smoothly. By meeting those expectations—and exceeding them as often as possible—you can drive revenue, improve guest satisfaction, and keep people coming back for more. Increasingly, digital signage is the communication solution the casino industry relies on to bridge the gap between guest engagement and operational efficiency. This guide explores how a unified digital signage strategy, powered by purpose-built applications and deep system integrations, can elevate every aspect of a casino’s environment.