Welcome to Forward ‘23!

Last year we unveiled the Poppulo Harmony platform and our vision of how better communication experiences can create a more connected world. Since then, customer feedback has helped us deliver on that vision and continue to build tools that improve communications for your most important audiences.

Throughout the year, we've identified multiple topics that our customers are focused on solving, including improving efficiencies and workflows, leveraging AI, measuring impact, scaling content creation, and more.

In this session, we’re excited to share some of the latest enhancements we’re working on to solve the challenges facing today's communicators, creators, and technologists. Join Sam Bufton, Poppulo COO, Joseph Aviles, Senior Director of Product Management, and Emma Hayden, Senior Director – UX, to get an inside look at our 2024 roadmap.

Whether operational or organizational in nature, IC teams need to be involved in what gets communicated. Yet, internal communicators sometimes have a complex relationship with operational comms. It’s time to demystify operational communications, bring consistency to every communication your employees need, and empower other departments to get their messages out. Taking on operational communications doesn’t mean that IC teams need to shoulder the burden of more communication. It’s about professionalizing what information gets shared.

This session breaks down the need for IC teams to be involved, as well as how Poppulo approaches operational communications. Join Andrew Hubbard, Director of Internal Communications and Engagement at Poppulo to learn:

• Why to prioritize themes, not teams
• The importance of building a collaborative network of communicators
• How to approach governance for operational comms
• Tips for leveraging different channels to suit audience preference

Join Kelly, Mayank and Damir to get first access to:

• A preview of the new content playback reporting
• What insights you’ll be able to glean from new digital signage metrics
• What’s coming next with reporting capabilities

Lead by one of the Senior Poppulo trainers with over 5 years experience working directly with Poppulo customers in their accounts, Vinny will demonstrate the top tips for proven success in the areas of governance and engagement. With a focus on best in class reporting features, and how to achieve success through account organization, personalization, and engaging content, this session will be valuable to both new and existing customers.

In the ever-changing digital landscape, savvy businesses are recognizing the power of digital signage to capture attention, convey messages, and drive engagement. Join Venessa Wiist, Senior Manager of Customer Success at Poppulo, as she delves into the art of maximizing your digital signage investment to generate business, personify your brand, and engage consumers even after they have left your property.

During this insightful session, you will discover:

• How to effectively tailor your digital signage content to resonate with your unique target audience
• Strategies for leveraging digital signage to drive sales and promotions
• Techniques for infusing your digital signage with brand personality and storytelling

Whether you're a seasoned digital signage user or just starting to explore its potential, this session will equip you with the knowledge and strategies to elevate your digital signage game and achieve your business goals.

Are you looking for best practice tips on creating engaging and impactful communications? Join us for an insightful and informative session with Poppulo design expert, Sarah Slattery. Sarah will share examples of beautiful and impactful designs across email and digital signage. Sarah will also share best practice tips on tailoring your comms message for each so your communications truly resonate with the intended audience.

• Gain insight into best practice across multiple channels
• Tips on how to drive audience engagement
• Incorporate accessibility for inclusive comms

In today's dynamic digital world, top hotels and casinos are leveraging the transformative power of digital signage to captivate audiences, communicate effectively, and create a best-in-class guest experience. Join Venessa Wiist, Senior Manager of Customer Success at Poppulo, as she unveils the secrets to maximizing revenue from your digital signage investment. In this session, you'll discover:

• How to transform your existing signage platform into a powerful revenue generator
• Strategies to increase sales through signage takeovers, ad regions, sponsorship recognition, and local partnerships
• How to leverage your signage to promote on-property amenities and drive traffic to specific restaurants and attractions

Join us for an insightful session that delves into the transformative potential of AI for IC teams, walks you through the AI capabilities within Poppulo Harmony, and more. During the session you will learn how Poppulo AI helps you optimize your comms through AI Content Insights, automatic translations, plus a look into Poppulo's vision for the future of AI for communicators.