Measurement and strategy, two crucially important issues for internal communicators, yet all too often either ignored or given scant attention. So, to make measurement easier we created The Ultimate Guide to Measuring Internal Communications and now we are doing the same for strategy, with the publication of The Ultimate Guide to Internal Communications Strategy.
The reason for doing so was simple: while an effective strategy is critical to success, Poppulo's Global IC Survey last year showed that only 1 in 3 internal communications departments had a strategy. This is the backdrop to our decision to create this exceptional internal communications strategy whitepaper, and why we commissioned Gregg Apirian and Mike Lepis of Vignette, the Employee Experience Agency™, to write it.
Your key takeaways:
Learn more about the whitepaper from the video below:
Gregg Apirian
Managing Director
Mike Lepis
Co-Founder & Creative Director
Despite renewed pledges to Diversity, Equity & Inclusion over the past year, many organizations are still struggling to put programs in place to match their stated commitments.
We’re at a moment of historic change in the world of work. Over the past year organizations have implemented a variety of hybrid working models that support a combination of remote and on-site employees. These models are continuing to evolve. But according to McKinsey•, 68% of companies haven’t communicated a clear vision for post-pandemic work, with serious negative consequences on employee productivity.
We’re at a moment of historic change in the world of work. Over the past year organizations have implemented a variety of hybrid working models that support a combination of remote and on-site employees. These models are continuing to evolve. But according to McKinsey•, 68% of companies haven’t communicated a clear vision for post-pandemic work, with serious negative consequences on employee productivity.
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