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Virtual Conference | November 30, 2023

Harmony in Motion: Orchestrating Success Through Best Practices

Forward23 Hero Image

And that’s a wrap on Forward ’23!

Don’t worry if you missed us on November 30th. We have you covered with access to on-demand sessions that will provide valuable knowledge on producing high-quality content, reporting, and driving successful business outcomes across multiple channels.

Agenda

Welcome to Forward '23 

10:00am ET | 3:00pm GMT

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Glenda Kirby​

Chief Customer Officer at Poppulo

Welcome to Forward ‘23!

Customer Experience and Transformation

10:45am ET | 3:45pm GMT

In this session you get to hear from two Poppulo customers who are experts in using our platform. David Schmerbach, Lead Manager Engineer at KPMG, shares how he uses digital signage at KPMG's state of the art training facility, and Internal Communication Leader Anna Shapiro from Advocate Health provides a wealth of experience in the creation and execution of successful communication strategies. They provide insights into their communication strategies and the key learnings they have captured along the way.

An Inside Look: Poppulo’s Approach to Operational Comms

11:15am ET | 4:15pm GMT

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Andrew Hubbard

Director of IC at Poppulo

Whether operational or organizational in nature, IC teams need to be involved in what gets communicated. Yet, internal communicators sometimes have a complex relationship with operational comms. It’s time to demystify operational communications, bring consistency to every communication your employees need, and empower other departments to get their messages out. Taking on operational communications doesn’t mean that IC teams need to shoulder the burden of more communication. It’s about professionalizing what information gets shared.

This session breaks down the need for IC teams to be involved, as well as how Poppulo approaches operational communications. Join Andrew Hubbard, Director of Internal Communications and Engagement at Poppulo to learn:

  • Why to prioritize themes, not teams
  • The importance of building a collaborative network of communicators
  • How to approach governance for operational comms
  • Tips for leveraging different channels to suit audience preference

Digital Signage Content Playback Reporting

11:15am ET | 4:15pm GMT

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Kelly Parisi

Product Marketing Director at Poppulo

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Mayank Suneja

Product Manager at Poppulo

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Damir Durmo

Sr. Software Architect at Poppulo

Join Kelly, Mayank and Damir to get first access to:

  • A preview of the new content playback reporting
  • What insights you’ll be able to glean from new digital signage metrics
  • What’s coming next with reporting capabilities

Digital Signage: Reaching the Unreachable Employee

11:45am ET | 4:45pm GMT

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Tommy Rivera

Visual Communications Manager at Poppulo

Join Poppulo's master class led by Visual Communications Manager Tommy Rivera on utilizing digital signage to connect with hard-to-reach employees. Looking at Manufacturing Applications use cases, Tommy highlights how digital signage can be leveraged for employee engagement, reaching disconnected and hybrid workers, and displaying operational metrics. With practical, visual examples, this session provides valuable insights on driving engagement through digital signage.

Maximizing Your Email Account to Achieve Success

11:45am ET | 4:45pm GMT

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Vinny Reeves

Senior Training Specialist at Poppulo

Lead by one of the Senior Poppulo trainers with over 5 years experience working directly with Poppulo customers in their accounts, Vinny will demonstrate the top tips for proven success in the areas of governance and engagement. With a focus on best in class reporting features, and how to achieve success through account organization, personalization, and engaging content, this session will be valuable to both new and existing customers.

Maximizing Your Digital Signage Investment: Generating Business, Personifying Your Brand, and Engaging Consumers Beyond Your Property

12:15pm ET | 5:15pm GMT

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Venessa Wiist

Customer Success Manager at Poppulo

In the ever-changing digital landscape, savvy businesses are recognizing the power of digital signage to capture attention, convey messages, and drive engagement. Join Venessa Wiist, Senior Manager of Customer Success at Poppulo, as she delves into the art of maximizing your digital signage investment to generate business, personify your brand, and engage consumers even after they have left your property.

During this insightful session, you will discover:

  • How to effectively tailor your digital signage content to resonate with your unique target audience
  • Strategies for leveraging digital signage to drive sales and promotions
  • Techniques for infusing your digital signage with brand personality and storytelling

Whether you're a seasoned digital signage user or just starting to explore its potential, this session will equip you with the knowledge and strategies to elevate your digital signage game and achieve your business goals.

Creating Harmony through Great Comms Design

12:15pm ET | 5:15pm GMT

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Sarah Slattery

Design Enterprise Manager at Poppulo

Are you looking for best practice tips on creating engaging and impactful communications? Join us for an insightful and informative session with Poppulo design expert, Sarah Slattery. Sarah will share examples of beautiful and impactful designs across email and digital signage. Sarah will also share best practice tips on tailoring your comms message for each so your communications truly resonate with the intended audience.

  • Gain insight into best practice across multiple channels
  • Tips on how to drive audience engagement
  • Incorporate accessibility for inclusive comms

How Digital Signage Can Unlock New Revenue For Your Property

12:45pm ET | 5:45pm GMT

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Venessa Wiist

Customer Success Manager at Poppulo

In today's dynamic digital world, top hotels and casinos are leveraging the transformative power of digital signage to captivate audiences, communicate effectively, and create a best-in-class guest experience. Join Venessa Wiist, Senior Manager of Customer Success at Poppulo, as she unveils the secrets to maximizing revenue from your digital signage investment. In this session, you'll discover:

  • How to transform your existing signage platform into a powerful revenue generator
  • Strategies to increase sales through signage takeovers, ad regions, sponsorship recognition, and local partnerships
  • How to leverage your signage to promote on-property amenities and drive traffic to specific restaurants and attractions

Meet Poppulo AI: Your Personal Comms Assistant

12:45pm ET | 5:45pm GMT

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Heather Bicknell

Product Marketing Director at Poppulo

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Cathriona Carroll

Senior Product Manager at Poppulo

Join us for an insightful session that delves into the transformative potential of AI for IC teams, walks you through the AI capabilities within Poppulo Harmony, and more. During the session you will learn how Poppulo AI helps you optimize your comms through AI Content Insights, automatic translations, plus a look into Poppulo's vision for the future of AI for communicators.

Closing Keynote​

1:15pm ET | 6:15pm GMT

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Glenda Kirby

Chief Customer Officer at Poppulo

See what the Harmony platform can do for your organization.