
We’re still adjusting to the new way of working coming out of the COVID-19 pandemic. And most companies are still finding ways to bring employees back into the physical workplace.
But what this return to the office looks like varies by industry, and even by reason. Some businesses are bringing employees back to alleviate work-from-home fatigue, improve company productivity, or avoid wasting money on unused real estate assets, among many other reasons.
Regardless of the reason for bringing employees back to the office, one thing is clear—the office will look and operate differently when employees return. Flexible, hybrid working arrangements are highly likely to become the norm, replacing the standard in-office five-day work week. And survey data supports this assertion. Yet as more people return to the office, businesses will need to understand how their office spaces are being used—including overall capacity trends, desk space usage, meeting room utilization, and more.
These key data points directly impact commercial real estate (CRE) strategies—but only if they are accurately tracked. And regarding return-to-office planning, those data points are just as important. By putting the power to easily book available desks and meeting rooms directly in the hands of employees, then collecting utilization data, companies can better enable social distancing and contact tracing. During the initial transition back to the office, this kind of information will be invaluable, but over time that data can be leveraged to make CRE decisions.
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Internal communication is under real pressure. IC teams are expected to support leaders, shape culture, and deliver relevant, personalized communication to an increasingly diverse audience—all while operating at greater speed and scale than ever before. AI arrives at the right moment. It doesn’t replace communicators; it elevates them. Applied well, AI sharpens the fundamentals of effective communication: diagnosing issues, shaping the narrative, guiding leaders, and delivering messages that connect people to purpose and progress. At its best, AI accelerates drafting, adapts content for different formats, improves accessibility, and surfaces insights about what’s landing. Without governance, though, it can create noise or risk. The opportunity for IC teams is to bring AI in thoughtfully, with governance and human judgment at the center. This guide shows how to do exactly that. Inside, you’ll find practical guidance on when to use AI, where humans remain essential, how to establish guardrails, how to prompt effectively, and how to scale AI responsibly across channels and teams.

Clear answers on security, data protection, integrations, deployment, AI governance, and enterprise scalability.

Over the past two decades, campus communication has shifted from posters and email blasts to a complex web of comms channels that are accessible to students, faculty, and visitors throughout their days. The modern university is both physical and digital, and the speed of communication must meet the needs of a digitally-native generation. In this environment, digital signage has moved from a nice-to-have to a strategic medium—visible, immediate, and flexible—one that connects a dispersed campus. This whitepaper explores how institutions are using digital signage to communicate smarter and faster, and how to build a program that is easy to operate, simple to scale, and resilient in the moments that matter most. Drawing on Poppulo’s expertise in digital signage for college campuses , we’ll share how leading universities are centralizing digital signage management, empowering multiple departments, and using data and design to make every message count. Keep reading to learn how top universities are leveraging digital signage to create more connected, informed, and vibrant campus communities, setting new standards for communication in higher education.