How to Get the Budget You Need for Digital Signage

How to Get the Budget You Need for Digital Signage

 Christine Kendall
Christine KendallContent Marketing Manager

Access Guide

By submitting this form you consent to receive marketing content from Poppulo. You can withdraw your consent at any time.

About this Guide

OK, let’s set the scene. You are about to pitch a request to the CEO or the CFO for investment and you’ve got a list of reasons why your proposal should be backed.

But you know that others in the business are also seeking investment in their areas, so some will be supported and others won’t. If you can’t answer this key question, you’re likely to be the one to lose out: how can you link the investment you are seeking to business value? 

If you can’t prove there’s value to the business from what you’re proposing, then why should you get the finance that could be used more effectively elsewhere?

To help you link the investment to business value this we’ve created these super-useful budget planning templates. They here are designed to help you build a business case for implementing a new digital signage network or expanding an existing network.

Use them to outline your current activity and its impact on the organization’s goals, map your existing resources, highlight gaps, and identify mutually beneficial alliances, so you can get the budget you need and begin receiving the benefits digital signage provides.

They include:

  • Impact matrix template
  • Budget resource mapping
  • Budget influencers

Related Content

Campus Communication Reimagined: The Digital Signage Advantage

Campus Communication Reimagined: The Digital Signage Advantage

Over the past two decades, campus communication has shifted from posters and email blasts to a complex web of comms channels that are accessible to students, faculty, and visitors throughout their days. The modern university is both physical and digital, and the speed of communication must meet the needs of a digitally-native generation. In this environment, digital signage has moved from a nice-to-have to a strategic medium—visible, immediate, and flexible—one that connects a dispersed campus. This whitepaper explores how institutions are using digital signage to communicate smarter and faster, and how to build a program that is easy to operate, simple to scale, and resilient in the moments that matter most. Drawing on Poppulo’s expertise in digital signage for college campuses, we’ll share how leading universities are centralizing digital signage management, empowering multiple departments, and using data and design to make every message count. Keep reading to learn how top universities are leveraging digital signage to create more connected, informed, and vibrant campus communities, setting new standards for communication in higher education.

Download Guide
Digital Signage Best Practices E-Book

Digital Signage Best Practices E-Book

When was the last time you visited a hotel, casino, college campus, bank, large corporate office, airport, or nearly any other major organization, without seeing a screen? While you may not always notice it, digital signage is everywhere. From the moment you walk out the door, you’re met with digital menus in your local coffee shop, advertisement screens in front of retail businesses, digital directories at the office, and screens sharing wait times at the doctor’s office—and that’s just scratching the surface. At Poppulo, we’re committed to helping our customers communicate more effectively in a digital world. Whether you already have a digital signage network with thousands of screens, or you’re just starting out on your journey, we want to ensure you know how to get the most out of your investment. So, we’ve created this E-Book to help you maximize the ROI of your digital signage, with tips from pre-implementation and content creation to governance and network expansion.

Download Guide
Realizing Success in Hospitality

Realizing Success in Hospitality

The past few years have forced a permanent transformation in the hospitality industry, which introduced multiple challenges. The combination of travel restrictions and the proliferation of online lodging options presented a seemingly insurmountable challenge. But with the easing of restrictions and the renewed guest desire for a predictable, reliable hotel experience, the return to travel is here and properties need to be ready to capitalize on this historic opportunity. To capitalize, properties must offer a guest experience that surprises and delights. Through a combination of intuitive digital signage experiences and consistent service delivered by highly engaged and informed associates. To learn how your property can win the race for new guests, retain existing guests, and deliver lasting brand loyalty with an integrated communications solution, download this guide.

Download Guide

Join The Mailing List to get The Latest Resources