COVID-19 fundamentally changed how people think about—and use—public space, especially corporate offices. Reacting to health and safety concerns, many companies quickly transitioned to a remote work policy.
However, the general idea was that full-time remote policies would be temporary, with an equally fast return to the office planned within weeks or months. Those weeks turned into a year—or even longer for many organizations. Companies learned that remote work is viable.
Over the course of the pandemic, companies realized that for individual, task-based projects, their employees were just as productive working from home as they were in the office. But full-time remote work does have its downsides. Company culture, collaboration, and innovation all suffer.
In this guide, you’ll learn how companies today are creating the right spaces, assembling the right teams, and communicating the right policies as they return to the physical workplace.
Christine Kendall
Content Marketing Manager, Poppulo
In today’s competitive business landscape, it’s increasingly important to showcase the impact and value of internal communication efforts. IC teams that use data-driven strategies can ensure their communications contribute to business success—and, most importantly, that they have the proof to back it up.
It’s time for a strategic communications reset. Strategic focus is key to company success, yet half of internal comms executives say they don’t strategize to deliver their top priorities.
The debate over the return to the office remains divided, with opinions on whether to return—or in what capacity to return—split across the board. Regardless of whether the return is mandatory or voluntary, it will be doomed if the office experience is subpar. If the in-person environment fails to meet employees’ needs and expectations, it will inevitably lead to low morale and poor engagement, making it difficult to retain and attract top talent.
