
From meeting room signs and directories through wayfinding,
safety signs and more, digital signage is one of the most effective
ways to communicate with everyone in your workplace—regardless
of whether they are an employee or a visitor. But there are a lot of
things to consider prior to starting a new digital signage project.
Starting a new digital signage project can be overwhelming and involves a variety of considerations, from the number and location of screens to the purpose of those screens and the content they should display.
So, we’ve created this guide to give you guidelines around how many digital signage endpoints are needed for different zones, as well as a template to help you identify how many endpoints and additional communications channels your company needs.
The guide will help you:

Internal communication is under real pressure. IC teams are expected to support leaders, shape culture, and deliver relevant, personalized communication to an increasingly diverse audience—all while operating at greater speed and scale than ever before. AI arrives at the right moment. It doesn’t replace communicators; it elevates them. Applied well, AI sharpens the fundamentals of effective communication: diagnosing issues, shaping the narrative, guiding leaders, and delivering messages that connect people to purpose and progress. At its best, AI accelerates drafting, adapts content for different formats, improves accessibility, and surfaces insights about what’s landing. Without governance, though, it can create noise or risk. The opportunity for IC teams is to bring AI in thoughtfully, with governance and human judgment at the center. This guide shows how to do exactly that. Inside, you’ll find practical guidance on when to use AI, where humans remain essential, how to establish guardrails, how to prompt effectively, and how to scale AI responsibly across channels and teams.

Clear answers on security, data protection, integrations, deployment, AI governance, and enterprise scalability.

When communication is clear, consistent, and grounded in purpose, HR becomes one of the most powerful drivers of culture and performance. But that only happens when people understand what’s being asked of them—and feel connected to why it matters. This guide is for HR professionals who want to align their communication strategy with the things that matter most: engagement, retention, wellbeing, and trust. It brings together practical thinking, real-world insight, and clear guidance on how to measure what’s working—and where to adjust. From AI and analytics to channel strategy and message design, we explore how to build a communication approach that supports your people and delivers real impact. Inside the Guide How leadership, HR, and internal comms can align to shape culture The impact of AI on HR communication and KPI strategy Why multichannel messaging matters—and how to do it well The KPIs that help HR teams track progress, improve clarity, and build trust A practical framework for building a people-first comms strategy How analytics can help you learn what’s landing and where to improve Smart communication means making every message count. This guide shows you how to do it.