GUIDES

5 Steps to align Internal and External Communications in financial organizations

About this Guide

In this guide, specifically developed to the needs of communicators working for financial organizations, you'll learn strategies to ensure that internal and external communications are aligned so you can communicate a message externally, that’s consistent with the communications your employees receive.

Key takeaways:

Building a partnership with PR/marketing and HR
Getting executive buy-in
Developing a consistent message
Understanding the difference between audiences
Getting the greatest impact out of being aligned

Author

Kevin Ivers

Communications Specialist

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