Guide: Communicating Effectively in Times of Rapid Change

We are in uncharted territory—there’s no clear playbook on how to transition back into the normal flow of business. That’s why we created one. The following best practices for leveraging your displays during and after COVID were distilled from conversations with Ferguson, a national retail chain, and The Hotel at Auburn University, a 22,000 square foot hotel. Representatives from both organizations shared their insights into the specific communications challenges presented by COVID, and how they’re using digital signage to get back to business, welcome people back to their shared spaces, and communicate effectively in times of uncertainty.

In this guide, you’ll learn about the seven best practices for communicating effectively throughout times of rapid change.