Inspired Gear

Come see us at InfoComm 2024 in Booth #W3076

Register now

Poppulo
Beyond The Obvious: Why Authentic Leadership Communications Matter
EXECUTIVE BRIEF

Beyond The Obvious: Why Authentic Leadership Communications Matter

About this Executive Brief

Authentic leadership communications always mattered—to inspire, motivate, and make people feel they share a common purpose and belong. But in a time of widespread uncertainty and diminished trust, they matter more now than ever before.

This guide, based on a Poppulo Engage ‘24 conference fireside chat—with Daniela Rogosic, CEO Communications Leader at IKEA, Felicity Barber, Founder of Thoughtful Communications, and Sharon McIntosh, President of And Then Communications & Coaching—explores examples of ways authentic leadership communications matter and how to help leaders unlock its potential. The compelling conversation between these esteemed leadership communication experts covers:

  • Challenges for Leaders in Communicating Authentically—and How IC can Help
  • Fears of Cancel Culture
  • Being Honest, Transparent, and Owning Problems When Things Go Wrong
  • Do Employees Have Unrealistic Expectations of Leaders?
  • Leadership Bias Towards External Comms
  • Authenticity and Navigating Cultural Nuances
  • The Critical Importance of Storytelling

Author

Tim Vaughan

Tim Vaughan

Editorial Director, Poppulo

Contributors

Daniela Rogosic

Daniela Rogosic

CEO Communication Leader, IKEA

Sharon McIntosh

Sharon McIntosh

President & Founder of And Then Communications

Felicity Barber

Felicity Barber

Founder, Thoughtful Communications

Related content

Getting Change Communications Right During Constant Transformation

Getting Change Communications Right During Constant Transformation

The rate of change in organizations has been rising rapidly over the past decade and shows no signs of slowing down, despite two critical factors that impact the chances of any change program being successful: employee change fatigue and decreasing support for more transformation initiatives.

Change
Employee Comms
Leadership
Digital Signage Supercharged: Elevating Engagement with User-Generated Content

Digital Signage Supercharged: Elevating Engagement with User-Generated Content

Capturing and maintaining audience—guests, customers, students, and even employees—attention is more challenging than ever. But you can capture that attention and drive engagement by inviting your key audiences to contribute content. User-generated content is not just a trend; it’s a revolution in digital signage engagement. This webinar will show you how to harness the power of user-generated content to create compelling digital signage that resonates with viewers.

Employee Comms
Closing the Divide: How Two Companies are Engaging Frontline Workers with Digital Signage

Closing the Divide: How Two Companies are Engaging Frontline Workers with Digital Signage

Engaging employees proves to be a hurdle for most businesses, but the difficulty level spikes when your workforce includes a blend of deskless workers, remote staff, and those in-office. This makes the challenge of reaching every employee with meaningful, relevant content significantly more complicated as many employees working remotely or on factory floors don’t have access to the same tools and resources as in-office employees. Yet, addressing this challenge is paramount for ensuring the success of the business.

Employee Comms