Communicating with frontline staff: Take a multi-channel approach
About this Whitepaper
In the rapidly changing healthcare environment, employee communication is a complex undertaking. Healthcare organizations must share news with frontline staff. Adapting a multichannel approach to your internal communications will enable you to engage this diverse workforce.
In this whitepaper you will learn insight into the drivers of engagement that will help you connect - wherever they are. Plus, you’ll get tip and takeaways in how to use your channels to reach them.
Key takeaways from this whitepaper:
The obstacles internal communicators in healthcare organizations face when communicating with frontline staff
The benefits of a multichannel approach when used to communicate with desk-based and vertical employees
How to develop a multichannel communications plan that reaches frontline staff
How to optimize your message so that it is received and integrated by your audience
Measuring the effectiveness of your communications approach and setting KPIs
What's IKEA's magic formula for keeping its people highly engaged during turbulent times? Find out at our next webinar when Guy Britt (Global Head of Co-Worker Communication) and Daniela Rogosic (CEO Communication Leader) give you an inside scoop on their comms success with 170,000 co-workers across 30+ markets globally.
According to Gallagher's 2021 State of the Sector report,* engaging employees around their organization’s purpose, strategy, and values is the number one priority for HR and communication professionals this year. Given the stress that employees are feeling from the pandemic-accelerated changes in the workplace, that’s not a surprise. But what are the best practices for doing this successfully?
Workplace culture under threat: how to protect it in the new world of work.
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