How a business reacts to a developing crisis will be determined by the decisions made by its people. Communication consultant and coach Rob Shimmin identifies six ‘human-factor’ stages he’s observed through his crisis management career. As a keen pilot he’ll draw corporate parallels to decisions made in just two minutes of crisis facing a P51 Mustang pilot. Communicators, strategists and anyone interested in the behavior of humans under pressure will improve their response to future crises by joining this webinar.
Take-aways:
Rob Shimmin
CEO, Comms Consultant and Coach
In today’s competitive business landscape, it’s increasingly important to showcase the impact and value of internal communication efforts. IC teams that use data-driven strategies can ensure their communications contribute to business success—and, most importantly, that they have the proof to back it up.
It’s time for a strategic communications reset. Strategic focus is key to company success, yet half of internal comms executives say they don’t strategize to deliver their top priorities.
The debate over the return to the office remains divided, with opinions on whether to return—or in what capacity to return—split across the board. Regardless of whether the return is mandatory or voluntary, it will be doomed if the office experience is subpar. If the in-person environment fails to meet employees’ needs and expectations, it will inevitably lead to low morale and poor engagement, making it difficult to retain and attract top talent.
