Tuesday, April 23rd 11am / 4pm UK

How a business reacts to a developing crisis will be determined by the decisions made by its people. Communication consultant and coach Rob Shimmin identifies six ‘human-factor’ stages he’s observed through his crisis management career. As a keen pilot he’ll draw corporate parallels to decisions made in just two minutes of crisis facing a P51 Mustang pilot:

Communicators, strategists and anyone interested in the behavior of humans under pressure will improve their response to future crises by joining this webinar.

Key takeaways:

* Why not all crises are immediately obvious
* People revert to type under pressure
* Why optimism will kill you faster than pessimism



  • Rob Shimmin
    Rob Shimmin

    Rob Shimmin is a communications consultant and executive coach with more than 25 years’ experience building global corporate brands on their good days and protecting them through the bad days of crisis.

    As a Henley Business School qualified coach, he works with senior management to explore personal brands and helps individuals and teams fulfil their potential. Rob connects his branding work with coaching by developing stronger corporate narratives before helping executives bring them alive.

    Prior to setting up Shimmin Communications in late 2004, Rob spent a decade with Ogilvy Public Relations Worldwide, running the Brussels office, then the global corporate practice before spending his last three years as Managing Director of Europe, Middle-East and Africa.