Digital engagement strategies for remote workers and furloughed team members

Digital engagement strategies for remote workers and furloughed team members

About this Guide

The COVID-19 pandemic is far from over but most organizations have moved beyond the initial crisis management phase. We're now in a new world, a new normal – a new reality for companies and their employees that has to be accepted, managed, and dealt with.

How do organizations effectively communicate and engage with our employees in this new situation? Thankfully, there are a number of digital engagement strategies to consider now that your team has settled into a new routine. First, we must accept that the current situation is our new normal, at least for now. As of now, we don’t know how long this will be.

As an employee communications professional, there’s much you can do to engage your employees. The strategies in this guide apply to the current climate, but they’re relevant at any time. It explores how you can:

  • Accept that this is the new way of working – and adapt accordingly
  • Define and uphold your culture to bring people together
  • Reach your people where they are
  • Stay true to your organization’s mission and brand
  • Rely on leaders to define this moment


Tim Vaughan

Tim Vaughan

Head of Content at Poppulo

By clicking “Accept all cookies” you agree to the storing of cookies on your device to enhance your browsing experience, analyze site traffic, and serve tailored content and advertisements.

Cookies preferences

When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to. The information does not usually directly identify you, but it can give you a more personalized web experience. Because we respect your right to privacy, you can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.

Manage consent preferences

Strictly Necessary

Always Active

These cookies are necessary for our website to function. They do not store any personally identifiable information and are usually only set in response to actions made by you, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block these cookies, but some parts of the site will not work.


Functionality cookies are used to remember your preferences. They make the site easier for you to navigate by remembering settings you have applied, detect if you’ve already seen a pop-up or auto-fill forms to make them easier for you to complete.


Targeting cookies are used to deliver ads more relevant to you and your interests. These cookies can also be used to measure ad performance and provide recommendations.