It’s been a roller coaster three years for workplace communication professionals, as comms proved to be business critical at a time of great uncertainty and rapid change.
We know that. And we know how much that change has transformed the comms function itself, not only elevating its role but also its wider reach across the business, with greater differentiation between organizational and operational communications.
But what don’t we know about employee comms in 2022 after the whirlwind of the past few years?
Communicators are busier than they’ve ever been but how are their comms landing with employees? Are perceptions meeting reality, or is there a disconnect? What’s working and what’s not—and most importantly, how do employees feel and what do they want from their workplace comms?
To get answers to these and many more questions, we commissioned independent research to survey over 5,000 employees and Internal Communications professionals earlier this year.
Some of the answers surprised us—and we think they will surprise you as well.
Join us on this webinar where you can be among the first to get exclusive first sight of our research findings and hear expert analysis from award-winning employee communications strategist Priya Bates, to help increase your impact as a communicator.
July 27, 2022
11am ET / 4pm GMT
60 mins
Priya Bates
President, Inner Strength Communication Inc.
In today’s competitive business landscape, it’s increasingly important to showcase the impact and value of internal communication efforts. IC teams that use data-driven strategies can ensure their communications contribute to business success—and, most importantly, that they have the proof to back it up.
It’s time for a strategic communications reset. Strategic focus is key to company success, yet half of internal comms executives say they don’t strategize to deliver their top priorities.
The debate over the return to the office remains divided, with opinions on whether to return—or in what capacity to return—split across the board. Regardless of whether the return is mandatory or voluntary, it will be doomed if the office experience is subpar. If the in-person environment fails to meet employees’ needs and expectations, it will inevitably lead to low morale and poor engagement, making it difficult to retain and attract top talent.
