A Guide to Crafting an Effective Comms Campaign Strategy & Plan
Structuring your internal communications campaign correctly from the start is critical if you want to understand the true impact of comms—across all the types of things you communicate.
Poppulo now reaches 50 million employees globally
Read the announcement
Event management is right up there as one of the most demanding jobs an internal communicator does, because success and failure are very visible. So how do you add the extra spark that makes your events engaging and inspiring for employees? The secret is to involve them from the planning stage onwards. You don't have to double the budget, just blend in an interactive dimension leading up to, during and after the event.
This handy guide will provide you with ideas that will help you put together a highly engaging agenda, capture employees' attention and raise awareness in the run-up to the event. There are tips on the use of polls and crowdsourcing, providing seamless access to event logistics and using apps to encourage interaction.
And of course when the event is over, it's not really over. That's when the all-important evaluation takes place, where any lessons can be exchanged before yet another successful event is celebrated!
Tim Vaughan
Editorial Director, Poppulo
Structuring your internal communications campaign correctly from the start is critical if you want to understand the true impact of comms—across all the types of things you communicate.
Don’t miss Poppulo’s final webinar in 2024, where you’ll gain insights on the leadership communication trends that will shape 2025. Join Zora Artis, IABC Fellow and leading alignment and communication strategist, as she explores strategies for building trust, enhancing decision-making, and leading purposefully in a world of increasing complexity and continuous change.
If you’re dedicated to IT security, this whitepaper is for you.