Since the age of time, different generations have had different communication nuances and styles.
But never before has the workplace had up to five generations working together—due to people working longer before retiring—making employee communications much more complex.
Why? Because each generation tends to interpret communication differently and this can lead to misunderstanding, disagreement, and even conflict.
So it’s imperative that communicators are aware of the communication nuances, preferences, and styles of the different generations in their workplace and tailor their comms accordingly.
This guide explores these differences and offers advice to workplace communications professionals on how to navigate the preferences and pitfalls of multi-generational comms.
Key takeaways include:
Megan Thomas
Director
In today’s competitive business landscape, it’s increasingly important to showcase the impact and value of internal communication efforts. IC teams that use data-driven strategies can ensure their communications contribute to business success—and, most importantly, that they have the proof to back it up.
It’s time for a strategic communications reset. Strategic focus is key to company success, yet half of internal comms executives say they don’t strategize to deliver their top priorities.
The debate over the return to the office remains divided, with opinions on whether to return—or in what capacity to return—split across the board. Regardless of whether the return is mandatory or voluntary, it will be doomed if the office experience is subpar. If the in-person environment fails to meet employees’ needs and expectations, it will inevitably lead to low morale and poor engagement, making it difficult to retain and attract top talent.
