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WHITEPAPERS
How employee communication drives business outcomes
About this Whitepaper
This Poppulo resource looks at how some of the best organizations bring their people with them on their change journey to achieve business outcomes – at a time when constant change is everyday business.
C-suite advisor and communications leader Zora Artis explores real-life examples of the role employee communications plays in:
- Strategic alignment - Aurecon
- Employee engagement - Bayer
- Employee experience - Adobe
- Going beyond shareholder value - BHP and Deloitte
At Poppulo we believe that now more than ever, companies and their leaders must cut through the day-to-day noise across their organizations, to drive change and strategic growth initiatives forward. Transformation requires a workforce that understands and embraces change.
It means that your people must be engaged, aligned, and have a positive experience and connection to the workplace, and understand the role of the work they do.
This is where employee communication is front and center, and this paper looks at organizations that know this and get the results they want.
Author
Zora Artis GAICD SCMP
CEO
Contributor
Tim Vaughan
Editorial Director, Poppulo
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Navigating Change: How Internal Communication Impacts the Success of Organizational Transformation
Organizational change is not just necessary; it’s relentless. However, with the rapid rate of change coupled with the complexity of today’s workplace, driving transformation has never been harder, with employee support at an all-time low. Whether it’s a shift in leadership, a restructuring of teams, the adoption of new technologies, or simply managing the everyday changes that occur in business, the process of change often sparks uncertainty, resistance, and confusion. These challenges are amplified when communication is unclear, inconsistent, or poorly executed.
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