How to integrate and maximize your communication channels

In a recent Poppulo white paper, Joanna Hall of Afire Consulting made a compelling case as to why multi-channel and employee-centric communications play a critical role in workplace engagement.

It's clear that no company can hope for an effective communication environment using only one or two channels to reach different audiences in diverse and increasingly dispersed environments.

The white paper highlighted the need for communicators to adopt a highly-focused employee-centric approach to what they do – understanding what's relevant to different audiences and the channel mix needed to reach and engage them.

In this complimentary guide, Jo sets out in detail the steps you need to take to integrate and maximize your communication channels for greater employee engagement.