Return to resources
How to measure success in business as a strategic advisor
ON-DEMAND WEBINAR

How to measure success in business as a strategic advisor

About this Webinar

Using client stories, this interactive presentation offers a step-by-step approach to becoming a strategic advisor who helps drive measurable business results and value by connecting the communication strategy to the business strategy.

Practical advice and key takeaways:

  • It will teach people how to ask the right questions, identify the right business measures and develop and execute plans that create real ROI
  • Participants will learn the fundamentals of consulting and ways to lift their role from producing activities to generating business results
  • They will learn how to tightly connect the communication strategy to the business strategy to drive results that matter
  • They will understand that value is only added when the results they create are larger than the cost of generating the gain

This webinar was recorded before Newsweaver evolved to Poppulo.

Event details

May 2, 2017

10:00

Speaker

Jim Shaffer

Jim Shaffer

Leader

waves illustration

Related content

What Millennials & Gen Z want — and what companies can do to keep them

What Millennials & Gen Z want — and what companies can do to keep them

Faced with record levels of employee turnover, companies are scrambling to confront The Great Resignation.

Culture
5 Ways to Beat the Great Attrition

5 Ways to Beat the Great Attrition

We’ve all seen the stats: 40% of employees say they are likely to leave their jobs in the next 3 to 6 months - even if they don’t have another job in hand (McKinsey, 2021). It’s become a C-level concern -- but what can Internal Communications and HR do about it? The answer: a lot!

Employee CommsHR
Poppulo

©Poppulo

©Poppulo

By clicking “Accept all cookies” you agree to the storing of cookies on your device to enhance your browsing experience, analyze site traffic, and serve tailored content and advertisements.

Cookies preferences

When you visit any website, it may store or retrieve information on your browser, mostly in the form of cookies. This information might be about you, your preferences or your device and is mostly used to make the site work as you expect it to. The information does not usually directly identify you, but it can give you a more personalized web experience. Because we respect your right to privacy, you can choose not to allow some types of cookies. Click on the different category headings to find out more and change our default settings. However, blocking some types of cookies may impact your experience of the site and the services we are able to offer.

Manage consent preferences

Strictly Necessary

Always Active

These cookies are necessary for our website to function. They do not store any personally identifiable information and are usually only set in response to actions made by you, such as setting your privacy preferences, logging in or filling in forms. You can set your browser to block these cookies, but some parts of the site will not work.

Functionality

Functionality cookies are used to remember your preferences. They make the site easier for you to navigate by remembering settings you have applied, detect if you’ve already seen a pop-up or auto-fill forms to make them easier for you to complete.

Targeting

Targeting cookies are used to deliver ads more relevant to you and your interests. These cookies can also be used to measure ad performance and provide recommendations.