How to Guides

How to position employee communications as a core HR objective



  • Julie Cookson
    Julie Cookson

    President of Cookson Management Consulting

There are several core HR objectives including talent management, compensation, and benefits, learning and development, compliance and safety that most business leaders are familiar with.  However, all too often, when reviewing critical objectives, employee communications is not one of them from the C-suite’s point of view.  This is a serious oversight, and there is an abundance of data, and real-life case studies that support both the value and need for an effective communications strategy.  

HR executives, then, must ensure that a well-thought-out employee communications plan is given the importance it deserves.  How then to ensure employee communications is not only a core HR objective but that it is embedded in the overall business plan?  This guide walks you through solutions to these key challenges.