How to prioritize mobile as a key channel for hard-to-reach employees

This guide for Poppulo by Joanna Hall of Afire Consulting deals with one of the greatest challenges facing business today: how to communicate with and engage hard-to-reach employees, whose numbers are growing exponentially as the modern workforce diversifies like never before.

With more and more remote and deskless workers becoming the norm in business today, mobile apps are highly effective in engaging these hard-to-reach employees.

Key takeaways

• How to involve end-users from the beginning
• Getting leaders on board
• How to raise awareness and desire
• Embed and leverage the benefits of mobile