GUIDES
How to reach all your employees: 3 steps to using a multi-channel strategy
About this Guide
Reaching a diverse workforce is a challenge. Depending on just one channel to deliver your messaging will not work. It is essential in today’s workplace to use all channels available to you.
In this guide we provide best practice guidance in implementing a multi-channel strategy that will result in increased engagement, awareness and reach to all employees.
Key takeaways
- How to conduct a channel audit
- How to choose channel metrics
- Understanding how to use each channel effectively
- Gaining access to cross-channel analytics
- Using insight and measurement to improve engagement and reach
Author
Tim Vaughan
Editorial Director, Poppulo
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