Inspired Gear

Engage '24 is available on-demand.

Watch now

Poppulo
How to reach all your employees: 3 steps to using a multi-channel strategy
GUIDES

How to reach all your employees: 3 steps to using a multi-channel strategy

About this Guide

Reaching a diverse workforce is a challenge. Depending on just one channel to deliver your messaging will not work. It is essential in today’s workplace to use all channels available to you.

In this guide we provide best practice guidance in implementing a multi-channel strategy that will result in increased engagement, awareness and reach to all employees.

Key takeaways

  • How to conduct a channel audit
  • How to choose channel metrics
  • Understanding how to use each channel effectively
  • Gaining access to cross-channel analytics
  • Using insight and measurement to improve engagement and reach

Author

Tim Vaughan

Tim Vaughan

Editorial Director, Poppulo

Related content

Closing the Divide: How Two Companies are Engaging Frontline Workers with Digital Signage

Closing the Divide: How Two Companies are Engaging Frontline Workers with Digital Signage

Engaging employees proves to be a hurdle for most businesses, but the difficulty level spikes when your workforce includes a blend of deskless workers, remote staff, and those in-office. This makes the challenge of reaching every employee with meaningful, relevant content significantly more complicated as many employees working remotely or on factory floors don’t have access to the same tools and resources as in-office employees. Yet, addressing this challenge is paramount for ensuring the success of the business.

Employee Comms