It’s become clear in the last year that the hybrid work model is here to stay. In order to remain competitive and meet employee expectations in today’s world, companies need to create a better workplace experience for all employees— regardless of their physical environment.
To ensure workers understand what’s needed of them, the employee experience needs to be consistent for onsite and remote workers, personalized and relevant for each group of employees.
Focusing on employee experience not only results in an improved customer experience and greater profitability, but it’s also critical for companies to retain employees and remain competitive in the war for talent.
In order to engage your workforce and create a successful employee experience, an effective internal communications strategy is needed.
While flexible communication capabilities have always been important, the need for timely, relevant one-to-many communications capabilities is especially acute today.
No industry was left unimpacted by the pandemic. And the reality is that the way we work will continue to evolve, with many changes to what were once established policies and procedures.
As those changes occur, and businesses adjust accordingly, businesses will increasingly rely on technology to solve communications and space management challenges at scale.
From omnichannel communications technology that reimagines the way businesses approach employee comms through workplace management software built to streamline the desk and room booking process—learn more about the tools that your business can leverage to improve the employee experience for a hybrid workforce.
Christine Kendall
Content Marketing Manager, Poppulo
In today’s competitive business landscape, it’s increasingly important to showcase the impact and value of internal communication efforts. IC teams that use data-driven strategies can ensure their communications contribute to business success—and, most importantly, that they have the proof to back it up.
It’s time for a strategic communications reset. Strategic focus is key to company success, yet half of internal comms executives say they don’t strategize to deliver their top priorities.
The debate over the return to the office remains divided, with opinions on whether to return—or in what capacity to return—split across the board. Regardless of whether the return is mandatory or voluntary, it will be doomed if the office experience is subpar. If the in-person environment fails to meet employees’ needs and expectations, it will inevitably lead to low morale and poor engagement, making it difficult to retain and attract top talent.
