After a pandemic that changed everything and a world of work that will never be the same, FWI | Poppulo’s Engage 2022 conference zeroed in on the urgent need to rethink and reinvent communications for a restless workforce.
We brought together the best in the business—from companies such as Microsoft, IKEA, LinkedIn, Hilton, Gilead Sciences, Thomson Reuters, Humana and more—to learn how world-class organizations are finding new ways to address workplace upheaval and employee disconnect.
Every Engage 2022 session is available here but this executive brief takes you through a roll-up of the key insights so that you can get a quick flavor and go back for more of what interests you whenever it suits.
Topics covered include:
Christine Kendall
Content Marketing Manager, Poppulo
In today’s competitive business landscape, it’s increasingly important to showcase the impact and value of internal communication efforts. IC teams that use data-driven strategies can ensure their communications contribute to business success—and, most importantly, that they have the proof to back it up.
It’s time for a strategic communications reset. Strategic focus is key to company success, yet half of internal comms executives say they don’t strategize to deliver their top priorities.
The debate over the return to the office remains divided, with opinions on whether to return—or in what capacity to return—split across the board. Regardless of whether the return is mandatory or voluntary, it will be doomed if the office experience is subpar. If the in-person environment fails to meet employees’ needs and expectations, it will inevitably lead to low morale and poor engagement, making it difficult to retain and attract top talent.
