Leading Through Communication: Why & How Leaders Must Get Comms Right

Leading Through Communication: Why & How Leaders Must Get Comms Right

August 30, 2023

Watch On-demand

By submitting this form you consent to receive marketing content from Poppulo. You can withdraw your consent at any time.

Speakers

Andrea Greenhous

Andrea Greenhous

Founder, Vision2Voice

About this webinar

There’s a clear divide between the communication employees expect from leaders and what leaders are actually delivering today. Business leaders spend over 80% of their day communicating. Yet, only 55% of workers perceive communications from their senior leaders as effective.

With the help of IC departments, leaders can learn how to communicate better, ensuring they can engage their employees, help key comms land, and make a real impact on the business.

Join our webinar on August 30th at 11am EDT / 3pm GMT to hear Andrea Greenhous, President at Vision2Voice Communications, discuss the importance of good leadership comms and share stories and approaches that work from her experience working with CEOs and executive teams to eliminate the divide and build trust and connection in their organizations.

You’ll learn:

  • What leaders get wrong about communication (and the disastrous consequences)
  • Practical strategies you can use to help your CEO to become a better communicator (even if they aren’t a natural)
  • Fresh thinking for communicating through executive and organizational transformation and change (it’s easier than you think!)
  • The what, where, and when—how to focus your CEO communication efforts on what matters (tactics that work and tactics to avoid)
  • How CEOs can build trust, psychological safety, and connection in a polarized and disconnected world (making work more human)

Access On-Demand Webinars

Poppulo Experience Platform - April '26 Release Highlights

Poppulo Experience Platform - April '26 Release Highlights

Our most recent product release webinar is now available on demand, giving you a guided walkthrough of the latest enhancements in the Poppulo Employee Experience platform. In this session, we highlight key updates from the April '26 release designed to help you move faster, gain deeper insights, and maintain stronger control over your communications. You’ll see what’s new, why it matters, and how you can take advantage of these new features.

Watch On-demand
The Misalignment Tax: Closing the Strategy–Performance Gap with Comms + HR

The Misalignment Tax: Closing the Strategy–Performance Gap with Comms + HR

Employee use of the word “misalignment” to describe leadership increased 143% last year. Nine in 10 leaders say strategic alignment matters, but less than one in 10 employees feel it. That gap has held for seven years and it’s becoming a bigger, more urgent problem. In a time of constant change, eroding trust, and AI-accelerated everything, misalignment spreads faster, slowing decisions, duplicating effort, distorting priorities, and eroding the bottom line. This is the Misalignment Tax—a silent, compounding drain on productivity, performance, and ultimately profitability. Every organization pays it, unseen and unquantified. In this live webinar, Zora Artis and Wayne Aspland of Clear Leaders share what their latest global research reveals about why alignment fails, what it truly costs organizations, and what it takes to turn around. It is a strategic opening for Communication and HR to lead the fix—together. These functions are uniquely positioned to make it happen, but most aren’t doing so yet.  This session is about changing that. What You’ll Gain: A Clear Understanding : Why the gap persists, and the two paradoxes that sustain it. The AI Multiplier : How AI amplifies clarity in aligned organizations—and chaos in misaligned ones. A Practical Framework : The leadership conversations required to close the gap, and how Comms + HR can shape them. Tangible Actions : Specific moves Communication and HR leaders can initiate immediately. The Research Behind the Session: Zora and Wayne’s research - their third global study - draws on interviews with more than 50 CEOs, Chiefs of Staff, and senior leaders across communication, HR, strategy, and operations - and points to three conversations that determine whether strategy actually moves, or simply sits on a shelf. It also explores the cross-functional enabling work that must happen before any of them can.

Watch On-demand
The Misalignment Tax: Closing the Strategy–Performance Gap with Comms + HR

The Misalignment Tax: Closing the Strategy–Performance Gap with Comms + HR

Employee use of the word “misalignment” to describe leadership increased 143% last year. Nine in 10 leaders say strategic alignment matters, but less than one in 10 employees feel it. That gap has held for seven years and it’s becoming a bigger, more urgent problem. In a time of constant change, eroding trust, and AI-accelerated everything, misalignment spreads faster, slowing decisions, duplicating effort, distorting priorities, and eroding the bottom line. This is the Misalignment Tax—a silent, compounding drain on productivity, performance, and ultimately profitability. Every organization pays it, unseen and unquantified. In this live webinar, Zora Artis and Wayne Aspland of Clear Leaders share what their latest global research reveals about why alignment fails, what it truly costs organizations, and what it takes to turn around. It is a strategic opening for Communication and HR to lead the fix—together. These functions are uniquely positioned to make it happen, but most aren’t doing so yet.  This session is about changing that. What You’ll Gain: A Clear Understanding : Why the gap persists, and the two paradoxes that sustain it. The AI Multiplier : How AI amplifies clarity in aligned organizations—and chaos in misaligned ones. A Practical Framework : The leadership conversations required to close the gap, and how Comms + HR can shape them. Tangible Actions : Specific moves Communication and HR leaders can initiate immediately. The Research Behind the Session: Zora and Wayne’s research - their third global study - draws on interviews with more than 50 CEOs, Chiefs of Staff, and senior leaders across communication, HR, strategy, and operations - and points to three conversations that determine whether strategy actually moves, or simply sits on a shelf. It also explores the cross-functional enabling work that must happen before any of them can.

Watch On-demand