Newsgathering techniques – The rise of the corporate newsroom
About this Webinar
James Curtis and Abigail Levene, directors of corporate communications and content specialists at Stampa Communications give insights into the rise of the corporate newsroom and their best practice newsgathering techniques. As more multinationals look to manage their growing content flow by adopting professional editorial processes and techniques, former journalists Abigail and James discuss the benefits of bringing the disciplines of the newsroom into a corporate setting.
Practical advice and key takeaways:
Why multinationals need to build a newsroom, for internal and external communications
How to come up with newsgathering techniques across your company
How to think like a journalist and editor when handling stories from your organization
How clear editorial roles can help resolve disagreement over content decisions
Journalistic tips for writing news and features that will grab your employees’ attention
This webinar was recorded before Newsweaver evolved to Poppulo.
Just as employee communication was proven to be business-critical during the pandemic, it will now define how organizations meet the next major challenge: the successful implementation of hybrid working.
We’re at a moment of historic change in the world of work. Over the past year organizations have implemented a variety of hybrid working models that support a combination of remote and on-site employees. These models are continuing to evolve. But according to McKinsey•, 68% of companies haven’t communicated a clear vision for post-pandemic work, with serious negative consequences on employee productivity.
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