Thoughtful planning, prep, and promotion are the name of the game when it comes to introducing and integrating an employee mobile app within your organization. The hard work starts long before your go-live date, and continues long after your app is out in the workforce.

Eight Brilliant Tips For Launching A Successful Mobile App

Webinar guests Jackie Berg and Becky Sennett of employee engagement agency Brilliant Ink, will walk you through how to ensure your hard work pays off.

Highlights include:

  • Do this first: The crucial, make-it-or-break-it steps to set your app up for success from the start
  • You know what they say about first impressions…from the app name to the look and feel, to the content itself, how to create a destination that will stand out from the noise
  • How to build buzz before, during, and after launch to keep your people returning again and again

Watch the On Demand version now


  • Jackie Berg
    Jackie Berg

    Jackie Berg is the Director of Research at Brilliant Ink. After nearly a decade supporting Fortune 500 companies connect more effectively with key audiences through the power of data, Jackie has turned her analytical eye toward the employee experience.

  • Becky Sennett
    Becky Sennett

    As a Senior Client Strategist at Brilliant Ink, Becky Sennett draws on her experience in internal communications, PR, and conference marketing and production to design programs and communications that help companies unlock the power of their people.