Optimizing Your Communications Plan for a Hybrid Workplace

We’re at a moment of historic change in the world of work. Over the past three years, organizations have implemented a variety of hybrid working models that support a combination of remote and on-site employees. During 2022, according to McKinsey, 58% of Americans had the opportunity to work from home at least one day a week, while 38% were not required to be in the office at all.

Isolation, disengagement, and misinformation. These are all very real and present risks to the modern organization. As hybrid and remote working models continue to evolve and become the norm, tried and tested communications strategies will falter. New, flexible working models require new, better ways of communicating.

The imperative is clear—leadership, supported by their
IC and HR teams, must find a way to keep employees connected and informed, or risk severe productivity losses.

In this How-To Guide, we will focus on several important considerations when planning a hybrid workplace communications strategy:

• The role and purpose of Employee Communications in engaging employees regardless of where they work
• Seven key points to consider when optimizing your hybrid workplace comms plan
• The essential building blocks for creating a hybrid workplace comms plan
• How an omnichannel communications solution can support your hybrid workplace comms plan

We hope you find this guide valuable for you and your team.