Optimizing your HR email strategy: 12 steps for better employee emails

Ragan’s report on the State of Internal Communication found email overload to be the top challenge facing internal communicators today.

In that same survey, 34% of people specifically admitted to ignoring emails from HR.

Whatever complicated feelings people may have about email, it’s still the main channel used for work communication. HR needs a way to reach employees with important information, and email is still the best way to get a message in front of a large number of people quickly and easily.

People at work are experiencing email fatigue on a daily basis. This is because the channel isn’t used properly, with people distributing multiple non-targeted emails instead of sending only relevant information to specific individuals, groups and audiences.

Download this guide to get started on improving your employee email engagement today.