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We know how the world of work has been totally upended and its impact on workplace communications. But what don’t we know about employee comms in 2022 after the whirlwind of the past few years?
Internal Comms professionals have been run off their feet, but how has their work been landing with their audiences? What are they doing differently to reach increasingly dispersed employees? Are they reaching their people? And what do employees think of the comms they’re receiving?
We commissioned independent research to survey over 4,000 employees and IC professionals to find answers to these and many more questions. The findings revealed a growing divide between perception and reality, between what businesses think they communicate to their workforce and what employees actually experience.
This whitepaper gets under the skin of our survey results and reveals the reality of workplace comms today. It looks at:
Mic Wilborn
Director of Content Marketing, Poppulo
Selecting the right digital signage software can be a complex and overwhelming task. With the seemingly unlimited number of options available, it’s crucial to get your selection right, as not all platforms are equal. To make it easier to get the right digital signage platform, we’ve created an RFP template for you to use to help ensure you get the solution that meets your unique needs.
Securing leadership support for internal communication initiatives can often feel like an uphill battle. Many communications professionals find it challenging to get executives to recognize the value of effective internal comms, making it difficult to drive engagement and alignment across the organization. But with the right strategies, communicators can bridge this gap and bring leadership on board, securing extra support and resources.
Internal communicators are at the heart of their organizations, connecting all the dots, bringing cohesion to whatever chaos the world introduces, and ultimately moving their companies forward. Simply put, IC is crucial, and therefore, communicators are constantly busy. In that rush to ensure effective employee communications, we've found that communicators are spending less time thinking strategically about their own careers. That's why we want to set aside time to talk about how to advance your career in IC—while at the same time ensuring the steps you take are beneficial for your organization.
