Inspired Gear
Poppulo
Poppulo enables strategic and tactical ROI for employee communications
WHITEPAPERS

Poppulo enables strategic and tactical ROI for employee communications

About this Whitepaper

Internal Communications is a key component of supporting effective employee engagement and consistent brand experience. Employee communications departments must support an environment that provides employees with timely and relevant information to achieve these goals.

This report provides an exploration of the potential business value and Return on Investment associated with Poppulo. Based on interviews of four Poppulo clients and Amalgam Insights' experience in collaboration, communications, and messaging technologies, this Business Value Analysis provides guidance to enterprise corporate communications, human resources, and internal communications functions on how to calculate and forecast the value Poppulo provides based on its differentiated and specific capabilities in managing the operations of large-scale internal communications.

Author

Hyoun Park

Hyoun Park

CEO & Principal Analyst

Related content

Strategic Communication: Why It's Vital—And How to Do It Effectively

Strategic Communication: Why It's Vital—And How to Do It Effectively

It’s time for a strategic communications reset. Strategic focus is key to company success, yet half of internal comms executives say they don’t strategize to deliver their top priorities.

Employee Comms
Leadership
Return to Office Done Right: Tips, Strategies, and Cautionary Tales

Return to Office Done Right: Tips, Strategies, and Cautionary Tales

The debate over the return to the office remains divided, with opinions on whether to return—or in what capacity to return—split across the board. Regardless of whether the return is mandatory or voluntary, it will be doomed if the office experience is subpar. If the in-person environment fails to meet employees’ needs and expectations, it will inevitably lead to low morale and poor engagement, making it difficult to retain and attract top talent.

Employee Comms