A good starting point is hearing how others have achieved what internal communicators must do these days: become strategic advisors, get measurable results and prove business value. And in the process transform their position and perception within their organization.
Following the success of Jim Shaffer's last Poppulo webinar on “How to measure success in business as a Strategic Advisor” this time he will take us through a fascinating journey of real-life stories to help employee communicators get to where they need to be.
Jim provides insights into real clients in real companies who became valuable strategic advisors, improved on-time delivery and product quality, reduced accidents, increased productivity - but who originally didn’t know where to begin their journey.
What you will learn during this session:
Jim Shaffer
Leader
In today’s competitive business landscape, it’s increasingly important to showcase the impact and value of internal communication efforts. IC teams that use data-driven strategies can ensure their communications contribute to business success—and, most importantly, that they have the proof to back it up.
It’s time for a strategic communications reset. Strategic focus is key to company success, yet half of internal comms executives say they don’t strategize to deliver their top priorities.
The debate over the return to the office remains divided, with opinions on whether to return—or in what capacity to return—split across the board. Regardless of whether the return is mandatory or voluntary, it will be doomed if the office experience is subpar. If the in-person environment fails to meet employees’ needs and expectations, it will inevitably lead to low morale and poor engagement, making it difficult to retain and attract top talent.
