A good starting point is hearing how others have achieved what internal communicators must do these days: become strategic advisors, get measurable results and prove business value. And in the process transform their position and perception within their organization.

Following the success of Jim Shaffer’s last Poppulo webinar on “How to measure success in business as a Strategic Advisor” this time he will take us through a fascinating journey of real-life stories to help employee communicators get to where they need to be.

Jim provides insights into real clients in real companies who became valuable strategic advisors, improved on-time delivery and product quality, reduced accidents, increased productivity –  but who originally didn’t know where to begin their journey.

What you will learn during this session:

  • How did they achieve the successes that elevated their careers and fattened their paychecks?
  • How did they get their leaders’ attention? 
  • How did they get access to key meetings with leaders?
  • Why did their leaders see them differently after they created even small successes?
  • How did they get access to the business strategy and other information that helped them make the change?

  • Jim Shaffer
    Jim Shaffer

    Next month he’ll take us step by step through the process of shifting our focus from one that produces communication activity to one that produces hard business results and measurable value that your leaders want. He’ll give us tips on how to sell your bosses back home and how to address barriers you’ll encounter and ways to eliminate them.

    Jim Shaffer is an internationally recognized business advisor, leadership coach, author, speaker and leader of the Jim Shaffer Group, a team of seasoned advisors that helps organizations accelerate results through superior strategy execution. The firm’s clients represent some of the world’s most respected brands.

    Prior to starting Jim Shaffer Group, Jim was a principal, vice president and global leader of a Towers Perrin (now Towers Willis Watson) center of excellence. He was an architect and leading practitioner of the firm’s change management consulting practice.

    Website Link: www.jimshaffergroup.com