It's more crucial than ever to demonstrate the impact and value of internal communication efforts. IC teams that rely on data to drive their strategies can ensure the comms they send drive business value—and they can prove it.
During this webinar, you'll learn how organizations can harness the power of analytics to measure and showcase the effectiveness of their internal communications. Led by Jackie Berg, Head of Research at Brilliant Ink, and Heather Bicknell, Product Marketing Director at Poppulo, this webinar will discuss practical methods for collecting and analyzing data, identifying key performance indicators (KPIs), and translating insights into actionable outcomes.
Whether you're seeking to build a business case for more investment in internal communication initiatives, optimize existing strategies, or better showcase the value of IC, this webinar will provide you with the tools and knowledge needed to better show how communications impact business outcomes.
Register today to learn:
May 30, 2024
11am ET/4pm BST
1 hour
Jackie Berg
Head of Research & Business Development
Heather Bicknell
Product Marketing Director, Poppulo
In today’s competitive business landscape, it’s increasingly important to showcase the impact and value of internal communication efforts. IC teams that use data-driven strategies can ensure their communications contribute to business success—and, most importantly, that they have the proof to back it up.
It’s time for a strategic communications reset. Strategic focus is key to company success, yet half of internal comms executives say they don’t strategize to deliver their top priorities.
The debate over the return to the office remains divided, with opinions on whether to return—or in what capacity to return—split across the board. Regardless of whether the return is mandatory or voluntary, it will be doomed if the office experience is subpar. If the in-person environment fails to meet employees’ needs and expectations, it will inevitably lead to low morale and poor engagement, making it difficult to retain and attract top talent.
