Proving it: Leveraging Analytics to Showcase the Value of Internal Comms

Proving it: Leveraging Analytics to Showcase the Value of Internal Comms

May 30, 2024
1 hour

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Speakers

Jackie Berg

Jackie Berg

Head of Research & Business Development, Brilliant Ink

Heather Bicknell

Heather Bicknell

Product Marketing Director, Formerly of Poppulo

About this webinar

It's more crucial than ever to demonstrate the impact and value of internal communication efforts. IC teams that rely on data to drive their strategies can ensure the comms they send drive business value—and they can prove it.

During this webinar, you'll learn how organizations can harness the power of analytics to measure and showcase the effectiveness of their internal communications. Led by Jackie Berg, Head of Research at Brilliant Ink, and Heather Bicknell, Product Marketing Director at Poppulo, this webinar will discuss practical methods for collecting and analyzing data, identifying key performance indicators (KPIs), and translating insights into actionable outcomes.


Whether you're seeking to build a business case for more investment in internal communication initiatives, optimize existing strategies, or better showcase the value of IC, this webinar will provide you with the tools and knowledge needed to better show how communications impact business outcomes.

Register today to learn:

  • How to craft a story around your analytics
  • How the right analytics solution can save you time
  • How to use analytics to drive your comms strategy
  • How to influence leadership with data-driven insights

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