WHITEPAPERS
The key to successful change management: Internal communication
About this Whitepaper
In an age of unprecedented disruption and change, it has never been as critical for companies and organizations to be agile, with the ability to adapt and change, often radically. And it’s never been so important to get change management right.
Of the many and varied factors that are involved in transformational change management, one stands out as being the difference between success and failure: communication.
In this whitepaper, change management expert Ed Molloy, charts a journey to achieving change goals, how to get there, what to look out for and what to avoid.
Key Takeaways:
- How to create a compelling change story
- Understanding the psychology of change
- Case study on a change due to technological advancements and derugulation
- The holy grail - how to change organizational culture
Author
Eddie Molloy
Ph.D, Director, Advanced Organisation and Management Development Ltd
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