Inspired Gear
The Ultimate Guide to Buying Employee Comms Software

GUIDES

The Ultimate Guide to Buying Employee Comms Software

About this Guide

More than ever before, businesses require effective internal communication, but effective communication is more challenging now than it ever has been—for several reasons. For one thing, businesses today have hybrid, disconnected, and office-based workers. And not every employee responds to the same communication channel in the same way—everybody is different, with their own preferences.

Businesses are increasingly seeking out a variety of tools to solve often interrelated communications challenges. But this usually means fragmented internal comms tools that just don’t hit the mark with employees. In many cases, this is because of a lack of investment in the right technology or an over-investment in the wrong communications technology.

Selecting the internal comms platform that’s the best fit for your business is a big decision—one that requires a clear understanding of the needs of your business and consideration of many different factors.

This guide is designed to help you navigate the complex landscape of employee comms software and make informed decisions for your organization. Whether you’re a growing mid-sized business or a large global enterprise, choosing the right communication tools can have a profound impact on your organization’s productivity, employee engagement, and overall success—so it’s critical to make the right choice.

In this guide, you’ll learn:

  • The importance of leveraging an omnichannel solution
  • The key channels you should consider
  • The capabilities to look for in a platform
  • What to look for in a communications partner

Author

 Christine Kendall

Christine Kendall

Content Marketing Manager, Poppulo

Related content

Expanding Digital Signage Flexibility with the Amazon Signage Stick at the Hollywood Casino at Greektown

When Hollywood Casino Greektown—part of PENN Entertainment—set out to modernize its digital signage network, the goal wasn’t simply to add new screens. The team wanted flexibility and scalability without added cost or IT complexity. With more than 800 screens operating across properties in Michigan, Ohio, and Illinois, AV/IT lead Jason Oziem needed a way to grow the network quickly and affordably. The Amazon Signage Stick, paired with Poppulo, proved to be exactly that solution. Read our latest case study to learn how these casinos expanded their digital signage networks faster and more affordably by pairing Poppulo with the Amazon Signage Stick—without adding IT complexity.

WHITEPAPERSDIGITAL SIGNAGE
How to Plan a Digital Signage Rollout in Higher Education

In an environment where timely communication can make or break the student experience, traditional methods like bulletin boards and email often fall short. Digital signage fills this gap by delivering messages instantly and visually, ensuring critical information reaches the right audience at the right time. It’s not just about convenience—it’s about creating a connected, informed campus community. The benefits speak for themselves. Digital signage enhances safety with rapid emergency notifications, boosts engagement through interactive and eye-catching content, and strengthens university culture by showcasing achievements and campus events. To help you plan and execute a successful digital signage rollout, we’ve created a comprehensive guide, complete with practical templates. You’ll find resources for defining objectives, assessing campus needs, selecting the right technology, building a content strategy, managing launch and training, and measuring success. Use this framework to ensure your digital signage implementation is organized, strategic, and impactful.

PLANNING TEMPLATESDIGITAL SIGNAGE
Top Employee Communication Trends & Strategies for 2026

Internal comms is heading into 2026 with more uncertainty about its role than at any point in recent memory. AI is changing the work at speed. Trust is slipping. Managers are stretched thin. Employees are tuning out. And the expectations placed on IC keep widening into work that falls well beyond its traditional scope—often without the structure or support to match. The familiar models aren’t holding, and the function is being pulled into a new order that still isn’t fully defined. 2026 will ask big questions of IC: what it stands for, where it fits, and how it leads through a year marked by uncertainty and shifting expectations. To understand what this means in practice, we’re bringing together four leaders who are working at the sharp end of these changes: Stephanie Cornell, Head of People Communications & Marketing, WPP Annabelle Gordon, Director of Employee Communications, Super Regine Nelson, Director of Internal Communications, Couchbase Stacie Barrett, Former Director of Internal Communications, Domino’s Moderated by Joss Mathieson of Change Oasis, this 60-minute session, including time for your questions, will get into the real pressures facing IC in 2026 and how teams can work through them. Expect to Explore: The shifting identity of internal comms and what it means to play a deeper role in shaping the employee experience Where AI is genuinely changing the work of internal comms, and the risks that emerge when speed increases but understanding doesn’t How IC can work alongside leaders and other functions when old command-and-control habits no longer hold up How IC can rebuild trust and strengthen resilience by creating communication that feels human, transparent, and genuinely meaningful in a year defined by ambiguity The emotional and practical load on IC practitioners, and how to stay steady when you’re communicating through the same uncertainty as everyone else

WEBINAREMPLOYEE COMMS