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Organizations are depending on internal communicators to prepare personally for crisis, build scalable systems, and help leaders lead their teams.
Having spent a career in employee and customer communications, as well as being a former senior Army staff officer and combat veteran, John Alderman knows a thing or two about crisis management.
In this guide, he outlines 3 key employee communications lessons for managing a crisis event. Helping internal communicators, at all levels, get ready for and lead in crisis situations.
John Alderman
North America Communications Director, Sage
Hotels and retailers constantly seek ways to gain a competitive edge and foster strong and long-lasting customer relationships—so a laser-like focus on the customer experience (CX) can ultimately differentiate the best from the rest.
With a renewed focus on aligning employees to business goals to combat the impact of the “Great Resignation,” the introduction of generative AI tools, the constant need to do more with less, and the increase in change and leadership communications, 2023 held a lot of challenges for IC teams.
Artificial Intelligence (AI) has officially made its debut, sparking inspiration, innovation, and hesitation among internal communicators. While many IC professionals are fearful of the potential consequences of AI, the team at Maximus sees it as an opportunity to push the boundaries of internal comms.
