Organizations are depending on internal communicators to prepare personally for crisis, build scalable systems, and help leaders lead their teams.
Having spent a career in employee and customer communications, as well as being a former senior Army staff officer and combat veteran, John Alderman knows a thing or two about crisis management.
In this guide, he outlines 3 key employee communications lessons for managing a crisis event. Helping internal communicators, at all levels, get ready for and lead in crisis situations.
John Alderman
North America Communications Director, Sage
We've come through a year of turbulent change, but while the turmoil has thankfully begun to subside there is not going to be any let-up on the pressure to transform at speed.
The coming months present a massive challenge for employee communicators and HR teams, who are key to making the new way of working a reality. Whether planning a return to the office, navigating a restructuring, or adapting to a new business strategy, communication is critical to keeping employees connected and making these major shifts successful.
While leaders need to own and visibly champion transformation, they also need help to navigate it successfully at pace. This is where a great communications team can come into its own, helping to amplify the efforts of leaders, enable and empower managers at all levels, and strengthen the connection with employees.
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