Organizations are depending on internal communicators to prepare personally for crisis, build scalable systems, and help leaders lead their teams.
Having spent a career in employee and customer communications, as well as being a former senior Army staff officer and combat veteran, John Alderman knows a thing or two about crisis management.
In this guide, he outlines 3 key employee communications lessons for managing a crisis event. Helping internal communicators, at all levels, get ready for and lead in crisis situations.
John Alderman
North America Communications Director, Sage
Cyber criminality is an enormous and sophisticated business that threatens every organization, big and small. We’ve seen that from hospitals to energy providers, banks, and food suppliers. No company is safe—and employees are one of your highest security risks.
As Internal Communication (IC) teams increase the scope, breadth, and impact of their comms, a fissure is forming between employee experience and IC intent. And it’s getting bigger. There’s a gap between the perceptions of IC and the reality of the employees they communicate with, but with the right strategies, you can start communicating with your employees more effectively—plus have a greater impact on the business.
It might have taken a pandemic to make it happen but, at long last, “experience” is where it’s at.
