A Guide to Crafting an Effective Comms Campaign Strategy & Plan
Structuring your internal communications campaign correctly from the start is critical if you want to understand the true impact of comms—across all the types of things you communicate.
Poppulo now reaches 50 million employees globally
Read the announcement
Just as employee communication was proven to be business-critical during the pandemic, it will now define how organizations meet the next major challenge: the successful implementation of hybrid working.
But according to McKinsey, 68% of companies haven’t communicated a clear vision for post-pandemic work, with serious negative consequences on employee productivity.
In contrast, those organizations that have effectively communicated a plan are seeing outsized benefits—their employees are five times more productive because they have the clarity and confidence that vision provides.
These seven practical tips walk you through essential steps to meet the challenges of a hybrid workplace.
Tim Vaughan
Editorial Director, Poppulo
Structuring your internal communications campaign correctly from the start is critical if you want to understand the true impact of comms—across all the types of things you communicate.
Don’t miss Poppulo’s final webinar in 2024, where you’ll gain insights on the leadership communication trends that will shape 2025. Join Zora Artis, IABC Fellow and leading alignment and communication strategist, as she explores strategies for building trust, enhancing decision-making, and leading purposefully in a world of increasing complexity and continuous change.
If you’re dedicated to IT security, this whitepaper is for you.