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In his October 2017 Poppulo webinar, Jim Shaffer, business advisor, leadership coach, and leader of the Jim Shaffer Group, focused on one of the biggest challenges facing internal communications: countering perceptions of being cost centers rather than adding value; drivers of activity instead of business results.
Jim showed participants how to shift the internal communications role from cost center to value center where "the gain we create is larger than the cost to create the gain".
We have extracted these Top Tips from his webinar, and they include great advice on including leaders, reaching out to mentors, selecting change projects for success, and how to do a value to cost assessment.
Tim Vaughan
Editorial Director, Poppulo
Effectively reaching students, faculty, staff, and alumni is a challenge many educational institutions face. But it’s also a challenge over 100 campuses around the globe solve every day with Poppulo.
This time last year, we were talking about a possible return to “business as usual”. A year later, “unusual” has become the name of the game as the workplace continues to undergo unprecedented change.
Today’s uncertain economic outlook and fast pace of change mean that businesses must continue transforming to keep up, and for most companies, HR and Transformation teams play a critical role in managing the necessary changes.
