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We've never had so many great and easy to use survey tools, but just because you can physically do something it doesn't mean you can do it well.
That's the view of internal measurement and survey expert Angela Sinickas, and how right she is. The point of any survey is to gather accurate data, whether in a political context it's trying to find out how candidates or parties are doing in an election, or, in an employee survey, testing what sentiment is like on a particular issue.
But, of course, the information gathered can be fundamentally influenced by the questions asked, their precise wording and how they are phrased. People conducting employee surveys think they know this, but still they make the same mistakes, and then get dodgy data and skewed results.
To help you avoid these pitfalls and learn how to do it right, we've compiled these Top Tips from Angela's webinar for Poppulo, Getting the most out of surveys.
What you will learn:
Tim Vaughan
Editorial Director, Poppulo
It’s no secret that all employees, regardless of industry or role, rely on timely and accurate information to carry out their jobs and remain aligned with the company’s objectives. However, the task of managing internal communication is no longer confined to a single department or function.
Join us for an enlightening webinar as we delve into the world of strategic communication, exploring the hurdles that individual communicators face, the hurdles that comms teams face, and what it takes to clear those hurdles and deliver best-in-class communications.
Great communicators don’t necessarily make great leaders, but brilliant leaders are always superb communicators. That business leaders today must prioritize communication as a critical skillset is beyond debate. We know it from our own worklife experiences and from having witnessed the critical role CEO communication played during the pandemic, in addition to numerous research papers.
