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Univeral Design for Digital Signage

Univeral Design for Digital Signage

About this Guide

In today’s world, access to timely, relevant communications is increasingly important. And digital signage is one of the fastest-growing channels used for mass communications. Digital signage can be found everywhere—from airports and office buildings through retail locations, manufacturing facilities and more—and making it accessible for all should be a priority.

Designing accessible systems is central to providing equal access to people who may require the use of assistive technologies. Accessibility, as it pertains to the design of products and content for people who experience disabilities, is essential when creating digital signage applications. Designing digital signage with accessibility in mind not only benefits people with disabilities, but it also provides benefits for other people as well. For example, a recent study by Ofcom found that 80% of people who use closed captions are neither deaf nor hard of hearing, illustrating how accessible design has broader impact than the intended audience.

Read our universal design guide for digital signage to learn:

  • What universal design is and why it’s important
  • Key questions to ask when designing digital signage
  • Principles and best practices of universal design
  • Accessibility quick tips
  • Visual examples


Mic Wilborn

Mic Wilborn

Director of Content Marketing, Poppulo

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