The Hidden Gaps in Your Internal Comms Processes That Could Sabotage AI Success
Watch On-demand
Speakers
Monique Zytnik
Award-Winning Author and IABC EMENA Region Chair, Monique Zytnik Consulting
Andrew Hubbard
Senior Director of Communications, Poppulo
About this webinar
AI tools are only as effective as the systems they operate within. Without the right processes and infrastructure, even the most advanced AI solutions can't deliver their full potential.
This webinar with Monique Zytnik—author of the award-winning Internal Communications in the Age of Artificial Intelligence, and Poppulo's Director of Communications, Andrew Hubbard—is designed for internal communications teams looking to lay a solid foundation for AI integration. We'll explore:
- Strategic Alignment: Define your communication goals and audience insights in a way that supports AI—not disrupts it.
- Content Workflows: Identify repeatable tasks ripe for automation, and standardize templates, tone, and approval processes.
- Data Management: Clean up and centralize employee data so it’s current, consistent, and usable across platforms.
- System Integration: Connect your tools and platforms so they can support AI enhancements without friction.
- Governance and Oversight: Set clear policies, define accountability, and build transparency into your AI workflows from day one.
- Change Management: Upskill your team, create playbooks, manage your stakeholder's expectations, and build a culture that supports confident, responsible AI adoption.
What you’ll walk away with:
- A checklist to evaluate your current processes and systems.
- Actionable steps to enhance your team's AI readiness.
- Insights into building a scalable and secure foundation for AI integration.
Reserve your spot today and take the first step towards a more efficient and future-ready AI communications strategy.
Don’t miss this terrific opportunity, register now.
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The Misalignment Tax: Closing the Strategy–Performance Gap with Comms + HR
Employee use of the word “misalignment” to describe leadership increased 143% last year. Nine in 10 leaders say strategic alignment matters, but less than one in 10 employees feel it. That gap has held for seven years and it’s becoming a bigger, more urgent problem. In a time of constant change, eroding trust, and AI-accelerated everything, misalignment spreads faster, slowing decisions, duplicating effort, distorting priorities, and eroding the bottom line. This is the Misalignment Tax—a silent, compounding drain on productivity, performance, and ultimately profitability. Every organization pays it, unseen and unquantified. In this live webinar, Zora Artis and Wayne Aspland of Clear Leaders share what their latest global research reveals about why alignment fails, what it truly costs organizations, and what it takes to turn around. It is a strategic opening for Communication and HR to lead the fix—together. These functions are uniquely positioned to make it happen, but most aren’t doing so yet. This session is about changing that. What You’ll Gain: A Clear Understanding : Why the gap persists, and the two paradoxes that sustain it. The AI Multiplier : How AI amplifies clarity in aligned organizations—and chaos in misaligned ones. A Practical Framework : The leadership conversations required to close the gap, and how Comms + HR can shape them. Tangible Actions : Specific moves Communication and HR leaders can initiate immediately. The Research Behind the Session: Zora and Wayne’s research - their third global study - draws on interviews with more than 50 CEOs, Chiefs of Staff, and senior leaders across communication, HR, strategy, and operations - and points to three conversations that determine whether strategy actually moves, or simply sits on a shelf. It also explores the cross-functional enabling work that must happen before any of them can.
The Misalignment Tax: Closing the Strategy–Performance Gap with Comms + HR
Employee use of the word “misalignment” to describe leadership increased 143% last year. Nine in 10 leaders say strategic alignment matters, but less than one in 10 employees feel it. That gap has held for seven years and it’s becoming a bigger, more urgent problem. In a time of constant change, eroding trust, and AI-accelerated everything, misalignment spreads faster, slowing decisions, duplicating effort, distorting priorities, and eroding the bottom line. This is the Misalignment Tax—a silent, compounding drain on productivity, performance, and ultimately profitability. Every organization pays it, unseen and unquantified. In this live webinar, Zora Artis and Wayne Aspland of Clear Leaders share what their latest global research reveals about why alignment fails, what it truly costs organizations, and what it takes to turn around. It is a strategic opening for Communication and HR to lead the fix—together. These functions are uniquely positioned to make it happen, but most aren’t doing so yet. This session is about changing that. What You’ll Gain: A Clear Understanding : Why the gap persists, and the two paradoxes that sustain it. The AI Multiplier : How AI amplifies clarity in aligned organizations—and chaos in misaligned ones. A Practical Framework : The leadership conversations required to close the gap, and how Comms + HR can shape them. Tangible Actions : Specific moves Communication and HR leaders can initiate immediately. The Research Behind the Session: Zora and Wayne’s research - their third global study - draws on interviews with more than 50 CEOs, Chiefs of Staff, and senior leaders across communication, HR, strategy, and operations - and points to three conversations that determine whether strategy actually moves, or simply sits on a shelf. It also explores the cross-functional enabling work that must happen before any of them can.